Case StudySeller Hub

OverviewSeller Hub is a mobile-first extension of the Seller Dashboard for live scheduling, auctions, product management, and analytics.

My RoleI integrated the dashboard into the app, simplifying complex workflows into an intuitive on-the-go experience.

ProgressWork in Progress



Project IProduct Flow & InventoryOverviewSimplified product setup into a mobile-first experience, making it easy to create and manage listings on the go.

Challenge
Adapting complex Seller Dashboard workflows into a mobile-first Seller Hub required condensing multi-step processes while preserving control and visibility. The design had to prioritize essential seller actions, simplify dense data for small screens, and maintain real-time responsiveness for live selling.

The following map illustrates how I condensed multi-channel product management into a single mobile-first flow, integrating AI-assisted setup and real-time inventory tracking.





Project IIFulfillment SystemOverviewRedesigned the order management experience for mobile by transforming the Seller Dashboard’s order detail page into a standalone Fulfillment System, enabling sellers to process, ship, and track orders faster and more intuitively within the Ezze app.

Challenge
On the web dashboard, all shipping actions lived inside complex order detail pages that required multiple steps and deep scrolling. Condensing this into a mobile workflow meant rethinking hierarchy, exposing only essential actions, and creating quick access to carriers and fulfillment statuses without overwhelming sellers during live sessions.

The following map visualizes the condensed fulfillment lifecycle redesigned from the Seller Dashboard’s order detail pages into a streamlined mobile system, supporting both Ezze and external carrier logistics.









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