EADB_Project II

Project II. Improving Data Visualization

Structured Evaluation - Addressing Information Hierarchy Challenges and Visual Anomalies \

Step 1. Assessing Information Hierarchy

1. Insufficient Elements
2. Outdated Structure

Step 2. Amplifying Issues through Visual Examination

1. Unbalanced Visual Center
2. Lack of Relevance

Objective Framework - Crafting Clear Objectives and Innovative Solutions through In-Depth Analysis of Structural and Interface Aspects \

Solution Stage I. Initiation & Assessment

Hierarchy Alignment & Enhancement

Sketches for Precision

Layout Review & Challenges

After a thorough review, it became clear that the main page layout was too complex, resembling a report rather than a user-friendly data analysis tool. Consultations with the development team confirmed that the excessive length would hinder program speed and real-time data accuracy.

Comparative Analysis : Shopify & Stripe.

Key findings

Shopify's main page provides a comprehensive data overview with various charts, offering insights into comparative metrics over a selected time range. Users can delve deeper by clicking "view more" to access additional details on a secondary page for in-depth analysis.

Stripe also presents comparative metrics and enhances the user experience with intuitive tooltips explaining each term. However, unlike Shopify, Stripe lacks secondary pages for further exploration, limiting the depth of analysis to the tooltips provided.

Solution Stage II. Optimization and Refinement

[ Hierarchy Optimization ]

1. Improve Information Architecture: Achieving Data Clarity and Accessibility Through Restructuring

2. Optimize Data Presentation: Strengthening Comparative Analysis for Long-Term Business Insight

[ Layout Refinement ]

1. Leverage Comprehensive Visualizations: Integrate Inclusive Diagrams with Clear Labels and informative Tooltips

2. Elevate Visual Representations: Implement Diverse Chart Types

Visual Enhancement Strategies - Implementing Solutions to Elevate Overall User Experience and Usability \

Data Visualization on Main Page.

Data Visualization on Detail Page.

Final Showcase \

Main Page Before vs After.

Before

After

Overall Prototype.

Impact.

The enhancements greatly reduced cognitive load, improving information accessibility and task management for Ezze admins. The redesigned layout of both primary and secondary pages introduced a modern aesthetic and significantly boosted workflow efficiency. As a result, the Ezze Admin Dashboard transformed into a well-organized, intuitive, and visually cohesive platform, substantially increasing operational engagement and user satisfaction.

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Project II. Improving Data Visualization